New message · networking guide
Connect with contacts across platforms. Learn which social links to include, how to display them, and why less is more.
Create your signatureRe: What it is
Social links in your signature make it easy for contacts to connect with you across platforms. The key is being selective — include 2-3 relevant platforms, not everything. A curated set of social links shows you're active and engaged, while too many clutters your signature and dilutes the impact.
Re: How it works
Step 1
Select the social platforms most relevant to your professional audience. LinkedIn is essential for business contacts. Add Twitter/X if you're active in industry conversations, or GitHub if you're in tech. Less is more.
Step 2
Enter your social media profile URLs in BrandFooter's generator. The tool formats them as clean, clickable links in your signature — either as text links or with icons.
Step 3
Check the live preview to make sure your social links are properly aligned and look good alongside your other contact details. Adjust the order if needed.
Step 4
Click 'Copy HTML' to copy your complete signature with social links. Paste it into your email client's signature settings — it works in Gmail, Outlook, Apple Mail, and more.
Re: Why it works
Key benefits of adding social media links to your email signature.
Re: Doing it well
Best practices to get the most out of this feature.
Re: Common questions
Common questions about social media links in email signatures.
For business, LinkedIn is the most valuable and should almost always be included. Add Twitter/X if you're active in your industry, GitHub if you're in tech, or Dribbble/Behance for creative roles. Match your choices to your audience — B2B values LinkedIn, creative industries value portfolio platforms.
Text links are more reliable across email clients. Icon images can be blocked by clients that disable external images by default (like Outlook). If you use icons, keep them small, host them on HTTPS, and always include alt text as a fallback.
Outlook can display social icons but blocks external images by default for recipients. This means your icons may appear as broken images until the recipient clicks 'Download pictures'. Text-based social links avoid this issue entirely.
Yes. BrandFooter supports custom social links — you can add any URL with a custom label. This is useful for niche platforms like Mastodon, personal websites, portfolios, or company-specific social pages.
Generally, keep work email signatures professional. Include LinkedIn, company social accounts, or industry-relevant platforms. Personal accounts (personal Instagram, TikTok, etc.) are better suited for personal email signatures.
Stick to 2-3 links maximum. Research shows that too many choices lead to no action at all. Pick the platforms where you're most active and that are most relevant to your professional audience.
Fwd: Worth a look
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Use our free generator to create a professional email signature with social media links. Choose your platforms, paste your URLs, and you're done.
Create your signature